Is hiring a marketing agency worth it?
Hey, everyone! This video is about two minutes long. Now, I know you're busy, okay, but the last part of this video, it might actually save you some time and some money. And since time equals money, this is like double the savings. Let's jump in.
Everything you've missed in the last two weeks.
A little over a week ago, I put out a manifesto — sort of my point of view on what marketing looks like in 2026 and what I think we should do about it. You can find it on Instagram, LinkedIn. I might even have sent it in an email. Go ahead, read it. I think it's worth your time.
Then I introduced you to the team, because I couldn't do this alone. And to be perfectly honest, I wouldn't want to. So go check out their bios. They're worth reading. Especially this guy. All right. He's more important than you think. And we'll cover that in another video.
If you follow me for any amount of time, you know that I think about marketing in sort of three categories — strategy, creative, and then tactics, always in that order. That's where growth happens. You can't have one without the other.
Now, why does any of this matter to you? Well, because a marketing agency should do two things. One is for your business and one is more for you personally.
For your business: A marketing agency ensures that everything looks and sounds like it comes from the same brand. Same message, same visuals, same voice. Consistency builds trust. Research backs this up. Brand consistency builds trust. And trust builds customers.
Now for you: A marketing agency gives you one point of contact — for your strategy, for your video, graphic design, web design, implementation, paid social, pay per click, all of it. One point of contact. You're not managing a bunch of vendors. That gives you your time back. Time for you to go do the job that you're actually really good at — running a business. That is where your time belongs.
If any of that resonates with you, we'd love to have a conversation. You know where to find us.